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Welcome to the Pivot 2 Thrive Podcast, hosted by Dr. Priya Jaganathan, founder of Pivot 2 Thrive and creator of the POWER PIVOT™ Framework. This podcast is designed for business owners and entrepreneurs who want to take control of their operations, supercharge their marketing efforts, and drive sustainable growth through strategic CRM and business automation. At Pivot 2 Thrive, we believe that small pivots can lead to massive results. Using our proprietary POWER PIVOT™ framework, we help businesses focus on the key pillars that drive growth—online marketing, lead generation, and sales funnel optimization. In each episode, we break down how to leverage all-in-one CRM systems like Go High Level, automate your business processes, and implement targeted marketing strategies that generate leads and fuel business success. Through her own journey as an academician turned business coach—managing a thriving business, two podcasts, YouTube channels, and a family—Priya shares real-world insights on how you can grow your business, streamline operations, and increase revenue with the right marketing and CRM strategies. Each episode covers: Online Marketing Strategies: Proven tactics for generating leads and converting them into paying clients. CRM & Business Automation: How to replace disconnected tools with seamless automation for better results. POWER PIVOT™ Framework: Learn how our trademark framework helps businesses focus on the key areas that drive growth and success. Go High Level: How to integrate and optimize this all-in-one CRM for business success. If you’re ready to scale your business with actionable strategies that combine CRM, automation, and marketing, tune in to the Pivot 2 Thrive Podcast and let’s get started!
Episodes
Tuesday Feb 25, 2025
Tuesday Feb 25, 2025
Episode 71: Why Webinars Are the Ultimate Tool for Business Growth & Sales
Welcome back to another game-changing episode! Today, we dive deep into the power of automation, systems, and CRM strategies with Dr. Priya Jagannathan, a certified CRM consultant and business automation expert. If you're feeling overwhelmed by an endless to-do list, struggling to scale, or spending too much time on manual tasks, this episode is for you. Dr. Priya shares how webinars can transform your lead generation, why sales funnels are essential, and how automation frees up your time—allowing you to grow your business without burnout. Whether you’re a coach, consultant, or entrepreneur, these insights will help you optimize your business and achieve true scalability. So, let’s dive in and unlock the systems that will change the way you work forever!
00:00 - 01:17 - Introduction: Why Your Systems Are Failing You
01:27 - 02:24 - Meet Dr. Priya: CRM & Automation Expert
02:51 - 03:47 - How Webinars Can Generate More Leads
04:14 - 05:39 - The Psychology of Sales Funnels: Pain vs. Pleasure Buyers
06:09 - 07:31 - Crafting High-Converting Webinar Funnels with ChatGPT
08:28 - 09:52 - Persuasive Copywriting: Key Elements for Engagement
10:16 - 11:37 - Using Go High-Level CRM to Automate Your Business
12:07 - 13:35 - Scaling Your Business with Custom Webinar Funnels
14:32 - 15:51 - The Power of Lead Nurturing & Automation
16:21 - 16:50 - Final Thoughts: Pivot, Automate, and Thrive
Key Takeaways from the Episode:
- Webinars are powerful for lead generation – They allow you to reach one-to-many instead of exhausting one-on-one sales calls.
- Sales Funnels Work! – Unlike traditional websites, funnels drive targeted action and increase conversions.
- Automation = Freedom – With the right systems in place, your business can run without you working 24/7.
- Your Business is Only as Strong as Your Systems – If you're struggling, it's time to fix the backend of your business and streamline processes.
𝐀𝐛𝐨𝐮𝐭 𝐭𝐡𝐞 𝐇𝐨𝐬𝐭: 𝐃𝐫. 𝐏𝐫𝐢𝐲𝐚 𝐉𝐚𝐠𝐚𝐧𝐚𝐭𝐡𝐚𝐧
Dr. Priya is the founder of 𝐏𝐢𝐯𝐨𝐭 𝟐 𝐓𝐡𝐫𝐢𝐯𝐞 and 𝐜𝐫𝐞𝐚𝐭𝐨𝐫 𝐨𝐟 𝐭𝐡𝐞 𝐏𝐎𝐖𝐄𝐑 𝐏𝐈𝐕𝐎𝐓™ 𝐅𝐫𝐚𝐦𝐞𝐰𝐨𝐫𝐤. Her mission is to empower entrepreneurs with strategies that combine 𝐂𝐑𝐌, 𝐚𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧, 𝐚𝐧𝐝 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 to achieve sustainable business growth.
𝐂𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐃𝐫. 𝐏𝐫𝐢𝐲𝐚 𝐉𝐚𝐠𝐚𝐧𝐚𝐭𝐡𝐚𝐧:
- Email: team@pivot2thrive.com.au
- Websites: https://pivot2thrive.com.au/links
- LinkedIn: https://www.linkedin.com/in/priyajaganathan/
- Instagram: https://www.instagram.com/drpriyajaganathan/
- Facebook: https://www.facebook.com/pivottothrive/
𝐄𝐱𝐩𝐥𝐨𝐫𝐞 𝐌𝐨𝐫𝐞 𝐑𝐞𝐬𝐨𝐮𝐫𝐜𝐞𝐬:
- 𝐓𝐚𝐤𝐞 𝐭𝐡𝐞 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐀𝐬𝐬𝐞𝐬𝐬𝐦𝐞𝐧𝐭 𝐐𝐮𝐢𝐳: Quickly evaluate your business needs and discover areas for growth.
- 𝐁𝐨𝐨𝐤 𝐚 𝐃𝐞𝐦𝐨 𝐂𝐚𝐥𝐥: Get a firsthand look at our services in action.
- 𝐒𝐜𝐡𝐞𝐝𝐮𝐥𝐞 𝐚 𝐏𝐎𝐖𝐄𝐑 𝐏𝐈𝐕𝐎𝐓 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐇𝐨𝐮𝐫: Work directly with Dr. Priya to tackle your business challenges.
- 𝐅𝐢𝐥𝐥 𝐎𝐮𝐭 𝐭𝐡𝐞 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐀𝐬𝐬𝐞𝐬𝐬𝐦𝐞𝐧𝐭 𝐅𝐨𝐫𝐦: Receive tailored insights and recommendations for your business.
Tune in now for inspiration and practical wisdom to carry into 2025.
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