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Welcome to the Pivot 2 Thrive Podcast, hosted by Dr. Priya Jaganathan, founder of Pivot 2 Thrive and creator of the POWER PIVOT™ Framework. This podcast is designed for business owners and entrepreneurs who want to take control of their operations, supercharge their marketing efforts, and drive sustainable growth through strategic CRM and business automation. At Pivot 2 Thrive, we believe that small pivots can lead to massive results. Using our proprietary POWER PIVOT™ framework, we help businesses focus on the key pillars that drive growth—online marketing, lead generation, and sales funnel optimization. In each episode, we break down how to leverage all-in-one CRM systems like Go High Level, automate your business processes, and implement targeted marketing strategies that generate leads and fuel business success. Through her own journey as an academician turned business coach—managing a thriving business, two podcasts, YouTube channels, and a family—Priya shares real-world insights on how you can grow your business, streamline operations, and increase revenue with the right marketing and CRM strategies. Each episode covers: Online Marketing Strategies: Proven tactics for generating leads and converting them into paying clients. CRM & Business Automation: How to replace disconnected tools with seamless automation for better results. POWER PIVOT™ Framework: Learn how our trademark framework helps businesses focus on the key areas that drive growth and success. Go High Level: How to integrate and optimize this all-in-one CRM for business success. If you’re ready to scale your business with actionable strategies that combine CRM, automation, and marketing, tune in to the Pivot 2 Thrive Podcast and let’s get started!
Episodes

Tuesday May 13, 2025
Tuesday May 13, 2025
Episode 74: The Power of Simplicity: Dakota Ruth's Guide to Scaling Your SaaS Business
Welcome back to another inspiring episode! Today, I sit down with Dakota Routh, founder of Agency Support for High Level, multi-time SaaSpreneur, and my mentor where he shares his incredible life story, from his disciplined military background to building multi-million dollar businesses in the fitness and SaaS industries. In this episode, Dakota opens up about the pivotal moments that shaped his path, including overcoming personal health crises and the importance of family values. He offers invaluable insights for aspiring SaaSpreneurs, discussing the significance of simplicity in business, the power of niching down, and the art of building a successful team. Dakota's authentic and humble approach to success is a testament to his belief in leading with value and focusing on what truly matters. Join us as we explore Dakota's journey of evolution and learn from his wealth of experience in the SaaS world. Whether you're just starting out or looking to scale your business, this episode is packed with actionable insights and inspiration. Let's dive in!
Timestamps:
00:00 - Introduction
01:23 - From Fitness to SaaS: A Journey of Pivots
05:08 - Waking from a Coma: A Life-Altering Moment
08:19 - What Time Really Means After Trauma
12:17 - Facing Self-Doubt as a Leader
13:12 - Common SaaS Mistakes to Avoid
16:07 - Misconceptions About HighLevel
20:21 - The Power of Niching & Simplicity
23:21 - Framework to Scale to 100+ Clients
27:36 - Starting Over and Building the Right Team
30:30 - What Sets Agency Support Apart
33:42 - The Bigger Vision for Agency Support
36:10 - Quiet Confidence vs Loud Leadership
39:32 - Hiring Remote Teams & Protecting Culture
43:49 - A Life Lesson No Business Book Can Teach
46:25 - Final Words: The First Step That Changes Everything
49:06 - Event in Vegas + GHL Playbook Mentorship
Key Takeaways from the Episode:
Here's what you can expect from the episode:
- First Steps in Business: Discover the crucial first steps to kickstart your SaaS journey.
- Overcoming Barriers: Learn what might be blocking you from scaling your business and how to overcome these challenges.
- Building a Team: Get insights into growing a successful team and the importance of aligning with personal values.
- Personal Stories: Dakota opens up about his darkest moments and how they led to his brightest dawns, offering a powerful perspective on life and business.
Dakota's approach is all about evolution and simplicity. He emphasizes the importance of keeping things straightforward, whether it's your pricing, offer, or business processes. His mantra? "A confused mind doesn't buy."
About the Guest: Dakota Routh
Founder of Agency Support for High Level, Dakota is a multi-time SaaS founder, mentor, and military veteran whose mission is to empower agency owners with rock-solid onboarding and support systems. Known for his quiet confidence, deep integrity, and tactical brilliance, Dakota proves that the loudest voice isn’t always the strongest one.
🎟️ Event Tickets: www.ghlassembly.com
𝐀𝐛𝐨𝐮𝐭 𝐭𝐡𝐞 𝐇𝐨𝐬𝐭: 𝐃𝐫. 𝐏𝐫𝐢𝐲𝐚 𝐉𝐚𝐠𝐚𝐧𝐚𝐭𝐡𝐚𝐧
Dr. Priya is the founder of 𝐏𝐢𝐯𝐨𝐭 𝟐 𝐓𝐡𝐫𝐢𝐯𝐞 and creator of the 𝐏𝐎𝐖𝐄𝐑 𝐏𝐈𝐕𝐎𝐓™ Framework. She empowers entrepreneurs and migrants to thrive through strategic business planning, CRM mastery, and mindset transformation.
𝐂𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐃𝐫. 𝐏𝐫𝐢𝐲𝐚:
🌐 Website: www.pivot2thrive.com.au/automationbootcamp
📧 Email: team@pivot2thrive.com.au
🔗 LinkedIn: www.linkedin.com/in/priyajaganathan
🔗 Instagram: www.instagram.com/drpriyajaganathan
🔗 Facebook: www.facebook.com/pivottothrive

Monday May 05, 2025
Monday May 05, 2025
Episode 73: Building an Empire Brick by Brick—Linna Reakes’ Inspiring Journey from Migrant Nurse to Property Investment Leader
Welcome back to another inspiring episode of Pivot to Thrive! 🚀 Today’s episode is extra special: Dr. Priya Jaganathan sits down with Linna Reakes, Founder and Director of OMR Properties, to explore her powerful story of resilience, vision, and transformation.
💡 From dreaming about the Eiffel Tower as a little girl in China to building a multimillion-dollar property portfolio in Australia, Linna’s journey shows how grit, strategy, and adaptability can overcome even the biggest challenges. As a migrant mom and businesswoman, Linna shares her real, raw story—including struggles with language, career transitions, single parenting, and starting over from scratch.
🔥 In this episode, you'll discover:
✅ How Linna overcame early struggles with language and culture
✅ The pivotal moment was when she left a secure nursing career for entrepreneurship
✅ Why mindset shifts are crucial for migrants and investors
✅ How strategic property investment built her financial freedom
✅ The power of mentorship, faith, and a multicultural business model
🎯 Timestamps:
00:00 - Introduction: Celebrating Migrant Mom Entrepreneurs
01:40 - Why Freedom Matters More Than a Secure Job
06:44 - Starting Life as a Student in Australia
12:34 - Overcoming Language Barriers & Academic Challenges
17:57 - Top 3 Success Tips for Migrants
25:12 - Linna’s Darkest Night and How She Rebuilt Her Life
30:43 - Discovering Property Investment as a Path to Freedom
36:42 - Building a Multicultural Team & Helping Communities
52:15 - Investment Mindset Shifts Every Migrant Needs
1:00:26 - Action Steps to Start Your Property Portfolio Journey
𝐀𝐛𝐨𝐮𝐭 𝐭𝐡𝐞 𝐇𝐨𝐬𝐭: 𝐃𝐫. 𝐏𝐫𝐢𝐲𝐚 𝐉𝐚𝐠𝐚𝐧𝐚𝐭𝐡𝐚𝐧
Dr. Priya is the founder of 𝐏𝐢𝐯𝐨𝐭 𝟐 𝐓𝐡𝐫𝐢𝐯𝐞 and creator of the 𝐏𝐎𝐖𝐄𝐑 𝐏𝐈𝐕𝐎𝐓™ Framework. She empowers entrepreneurs and migrants to thrive through strategic business planning, CRM mastery, and mindset transformation.
𝐂𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐃𝐫. 𝐏𝐫𝐢𝐲𝐚:
🌐 Website: www.pivot2thrive.com.au/automationbootcamp
📧 Email: team@pivot2thrive.com.au
🔗 LinkedIn: www.linkedin.com/in/priyajaganathan
🔗 Instagram: www.instagram.com/drpriyajaganathan
🔗 Facebook: www.facebook.com/pivottothrive
𝐂𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐋𝐢𝐧n𝐚 𝐑eakes:
🌐 Website: www.omrproperty.com.au
📧 Email: linna@omrproperty.com.au
🔗 Instagram: www.instagram.com/reakeslinna
🔗 Facebook: www.facebook.com/OMRPropertybyLinnaReakes
🔗 LinkedIn: www.linkedin.com/company/omr-property
𝐄𝐱𝐩𝐥𝐨𝐫𝐞 𝐌𝐨𝐫𝐞:
🔍 Need help with property investment? OMR Property has you covered!
📈 Ready to create your portfolio? Reach out today!
💬 DM "PORTFOLIO" if you're ready to take control of your financial future!
🔔 Don’t forget to LIKE, COMMENT, and SUBSCRIBE for more empowering business stories and investment tips!

Tuesday Mar 04, 2025
Tuesday Mar 04, 2025
Episode 72: The Hidden Cost of Too Many Tools—How to Simplify & Scale Your Business with Smart Automation
Welcome back to another powerful episode of Pivot to Thrive! 🚀 Today, we're tackling a major problem many business owners face—managing too many disconnected tools and subscriptions that drain time, money, and energy. If your business is running you instead of the other way around, this episode is for you.
💡 What if the problem isn’t how hard you work but that your systems are failing you? Dr. Priya Jaganathan, certified CRM consultant and founder of Pivot to Thrive, reveals how smart automation can help you streamline your business, cut unnecessary costs, and free up your time to focus on what truly matters.
🔥 In this episode, you'll discover:✅ The hidden costs of juggling multiple subscriptions✅ Why disconnected tools slow your growth and create inefficiencies✅ The game-changing power of Go High Level CRM—your all-in-one solution✅ Real-world examples of business owners who transformed their operations✅ How to fix your broken systems and scale without burnout
🎯 Timestamps:
00:00 - Introduction: Is Your Business Running You?
01:25 - The True Cost of Too Many Tools & Subscriptions
06:33 - Why Time Is Your Most Valuable Currency
08:28 - How Disconnected Systems Leak Money & Leads
12:34 - The Power of a Unified CRM: All-in-One Business Solution
15:24 - Case Study: A Business Owner Who Cut Costs & Launched a Membership
17:11 - Ending: Pivot, Automate, and Thrive
𝐀𝐛𝐨𝐮𝐭 𝐭𝐡𝐞 𝐇𝐨𝐬𝐭: 𝐃𝐫. 𝐏𝐫𝐢𝐲𝐚 𝐉𝐚𝐠𝐚𝐧𝐚𝐭𝐡𝐚𝐧
Dr. Priya is the founder of 𝐏𝐢𝐯𝐨𝐭 𝟐 𝐓𝐡𝐫𝐢𝐯𝐞 and 𝐜𝐫𝐞𝐚𝐭𝐨𝐫 𝐨𝐟 𝐭𝐡𝐞 𝐏𝐎𝐖𝐄𝐑 𝐏𝐈𝐕𝐎𝐓™ 𝐅𝐫𝐚𝐦𝐞𝐰𝐨𝐫𝐤. Her mission is to empower entrepreneurs with strategies that combine 𝐂𝐑𝐌, 𝐚𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧, 𝐚𝐧𝐝 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 to achieve sustainable business growth.
𝐂𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐃𝐫. 𝐏𝐫𝐢𝐲𝐚 𝐉𝐚𝐠𝐚𝐧𝐚𝐭𝐡𝐚𝐧:
- Email: team@pivot2thrive.com.au
- Websites: https://pivot2thrive.com.au/links
- LinkedIn: https://www.linkedin.com/in/priyajaganathan/
- Instagram: https://www.instagram.com/drpriyajaganathan/
- Facebook: https://www.facebook.com/pivottothrive/
𝐄𝐱𝐩𝐥𝐨𝐫𝐞 𝐌𝐨𝐫𝐞 𝐑𝐞𝐬𝐨𝐮𝐫𝐜𝐞𝐬:
- 𝐓𝐚𝐤𝐞 𝐭𝐡𝐞 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐀𝐬𝐬𝐞𝐬𝐬𝐦𝐞𝐧𝐭 𝐐𝐮𝐢𝐳: Quickly evaluate your business needs and discover areas for growth.
- 𝐁𝐨𝐨𝐤 𝐚 𝐃𝐞𝐦𝐨 𝐂𝐚𝐥𝐥: Get a firsthand look at our services in action.
- 𝐒𝐜𝐡𝐞𝐝𝐮𝐥𝐞 𝐚 𝐏𝐎𝐖𝐄𝐑 𝐏𝐈𝐕𝐎𝐓 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐇𝐨𝐮𝐫: Work directly with Dr. Priya to tackle your business challenges.
- 𝐅𝐢𝐥𝐥 𝐎𝐮𝐭 𝐭𝐡𝐞 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐀𝐬𝐬𝐞𝐬𝐬𝐦𝐞𝐧𝐭 𝐅𝐨𝐫𝐦: Receive tailored insights and recommendations for your business.
💬 DM "AUTOMATE" if you're ready to scale smarter, not harder!🔔 Don’t forget to LIKE, COMMENT, and SUBSCRIBE for more business automation tips!
Tune in now for inspiration and practical wisdom to carry into 2025.
#BusinessAutomation #Entrepreneurship #GoHighLevel #CRM #SmartScaling #PivotToThrive

Tuesday Feb 25, 2025
Episode 71: Why Webinars Are the Ultimate Tool for Business Growth & Sales
Tuesday Feb 25, 2025
Tuesday Feb 25, 2025
Episode 71: Why Webinars Are the Ultimate Tool for Business Growth & Sales
Welcome back to another game-changing episode! Today, we dive deep into the power of automation, systems, and CRM strategies with Dr. Priya Jagannathan, a certified CRM consultant and business automation expert. If you're feeling overwhelmed by an endless to-do list, struggling to scale, or spending too much time on manual tasks, this episode is for you. Dr. Priya shares how webinars can transform your lead generation, why sales funnels are essential, and how automation frees up your time—allowing you to grow your business without burnout. Whether you’re a coach, consultant, or entrepreneur, these insights will help you optimize your business and achieve true scalability. So, let’s dive in and unlock the systems that will change the way you work forever!
00:00 - 01:17 - Introduction: Why Your Systems Are Failing You
01:27 - 02:24 - Meet Dr. Priya: CRM & Automation Expert
02:51 - 03:47 - How Webinars Can Generate More Leads
04:14 - 05:39 - The Psychology of Sales Funnels: Pain vs. Pleasure Buyers
06:09 - 07:31 - Crafting High-Converting Webinar Funnels with ChatGPT
08:28 - 09:52 - Persuasive Copywriting: Key Elements for Engagement
10:16 - 11:37 - Using Go High-Level CRM to Automate Your Business
12:07 - 13:35 - Scaling Your Business with Custom Webinar Funnels
14:32 - 15:51 - The Power of Lead Nurturing & Automation
16:21 - 16:50 - Final Thoughts: Pivot, Automate, and Thrive
Key Takeaways from the Episode:
- Webinars are powerful for lead generation – They allow you to reach one-to-many instead of exhausting one-on-one sales calls.
- Sales Funnels Work! – Unlike traditional websites, funnels drive targeted action and increase conversions.
- Automation = Freedom – With the right systems in place, your business can run without you working 24/7.
- Your Business is Only as Strong as Your Systems – If you're struggling, it's time to fix the backend of your business and streamline processes.
𝐀𝐛𝐨𝐮𝐭 𝐭𝐡𝐞 𝐇𝐨𝐬𝐭: 𝐃𝐫. 𝐏𝐫𝐢𝐲𝐚 𝐉𝐚𝐠𝐚𝐧𝐚𝐭𝐡𝐚𝐧
Dr. Priya is the founder of 𝐏𝐢𝐯𝐨𝐭 𝟐 𝐓𝐡𝐫𝐢𝐯𝐞 and 𝐜𝐫𝐞𝐚𝐭𝐨𝐫 𝐨𝐟 𝐭𝐡𝐞 𝐏𝐎𝐖𝐄𝐑 𝐏𝐈𝐕𝐎𝐓™ 𝐅𝐫𝐚𝐦𝐞𝐰𝐨𝐫𝐤. Her mission is to empower entrepreneurs with strategies that combine 𝐂𝐑𝐌, 𝐚𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧, 𝐚𝐧𝐝 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 to achieve sustainable business growth.
𝐂𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐃𝐫. 𝐏𝐫𝐢𝐲𝐚 𝐉𝐚𝐠𝐚𝐧𝐚𝐭𝐡𝐚𝐧:
- Email: team@pivot2thrive.com.au
- Websites: https://pivot2thrive.com.au/links
- LinkedIn: https://www.linkedin.com/in/priyajaganathan/
- Instagram: https://www.instagram.com/drpriyajaganathan/
- Facebook: https://www.facebook.com/pivottothrive/
𝐄𝐱𝐩𝐥𝐨𝐫𝐞 𝐌𝐨𝐫𝐞 𝐑𝐞𝐬𝐨𝐮𝐫𝐜𝐞𝐬:
- 𝐓𝐚𝐤𝐞 𝐭𝐡𝐞 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐀𝐬𝐬𝐞𝐬𝐬𝐦𝐞𝐧𝐭 𝐐𝐮𝐢𝐳: Quickly evaluate your business needs and discover areas for growth.
- 𝐁𝐨𝐨𝐤 𝐚 𝐃𝐞𝐦𝐨 𝐂𝐚𝐥𝐥: Get a firsthand look at our services in action.
- 𝐒𝐜𝐡𝐞𝐝𝐮𝐥𝐞 𝐚 𝐏𝐎𝐖𝐄𝐑 𝐏𝐈𝐕𝐎𝐓 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐇𝐨𝐮𝐫: Work directly with Dr. Priya to tackle your business challenges.
- 𝐅𝐢𝐥𝐥 𝐎𝐮𝐭 𝐭𝐡𝐞 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐀𝐬𝐬𝐞𝐬𝐬𝐦𝐞𝐧𝐭 𝐅𝐨𝐫𝐦: Receive tailored insights and recommendations for your business.
Tune in now for inspiration and practical wisdom to carry into 2025.

Tuesday Feb 18, 2025
Tuesday Feb 18, 2025
🎙️ New Podcast Episode Alert! 🎙️
🌟 Episode 70: Migrant to Millionaire - A Migrant’s Journey to Thriving in Australia
What if a simple childhood dream could shape your entire future? 🚗💭
In this episode, Krish Ravi Patti shares his incredible journey from a young student in Hyderabad to a successful business owner in Australia. He opens up about the challenges migrant entrepreneurs face, the power of confidence, and the delicate balance between fun and productivity.
Here’s what you’ll discover:
🔹 The Red Car Story – How a dream sparked a life-changing decision.
🔹 Migrant Mindset – Overcoming language barriers, confidence struggles & cultural adaptation.
🔹 Balancing Business & Passion – Why boring tasks pay the bills, but creativity fuels fulfillment.
🔹 Friendships to Partnerships – The truth about working with friends (and losing a million dollars!).
🔹 Success Tips for Migrants – How to integrate, communicate, and thrive in a new country.
💡 If you're an aspiring entrepreneur, a migrant professional, or simply love an inspiring success story, this episode is packed with value!
🎧 👉 Listen now on Spotify: https://creators.spotify.com/pod/show/pivot2thrive/episodes/Episode-70-Migrant-to-Millionaire---A-Migrants-Journey-to-Thriving-in-Australia-e2v05rt
🎧 Or on Youtube: https://youtu.be/uxtBKPyAuwk
💻 Read more on our website: https://pivot2thrive.com.au/podcast
💬 What’s your biggest takeaway from this episode? Drop a comment below! 👇 #PivotToThrive #Entrepreneurship #MigrantSuccess #BusinessGrowth

Thursday Feb 13, 2025
Thursday Feb 13, 2025
🚀 New Podcast Episode Alert! 🚀
Are you ready to break free from the 9-to-5 grind and build a thriving career as a virtual assistant? In this episode, Dr. Priya Jagannathan, a business automation expert, dives deep into the strategies and tools that can help you turn your passion into profit!
Here’s what you’ll discover:
🔹 Why virtual assistance is the perfect career for flexibility and financial freedom.
🔹 How AI is revolutionizing the VA industry and making success more accessible.
🔹 The skills you need to stand out and charge premium rates.
🔹 Common mistakes new VAs make and how to avoid them.
🔹 How to position yourself in the market and land your first high-paying client.
💡 Whether you're a stay-at-home parent, career changer, or entrepreneur looking for remote income, this episode is packed with actionable insights!
🎧 👉 Listen now on Spotify: https://open.spotify.com/episode/0tyadGKM73T8KJb59ft3aX?si=cOaNPPUESyydrTeXu9lEjA
🎧 👉 Or on Youtube: https://youtu.be/tL1ZeNb4ECc
💻 Read the blog post here: https://pivot2thrive.com.au/podcast
💬 Have thoughts or questions? Drop them in the comments or DM us—let’s pivot and thrive together!

Tuesday Feb 04, 2025
Tuesday Feb 04, 2025
Episode 68: Copywriting in The AI Era Why Human Creativity Still Wins with Scott Bywater
Welcome back to another exciting episode! Today, we have the privilege of speaking with Scott Bywater, a seasoned copywriter with over 20 years of experience working with clients across the globe. In this episode, Scott shares invaluable insights and practical tips for both aspiring and established copywriters. He discusses the importance of positioning, resilience, and consistency in the world of copywriting, while also revealing a powerful four-letter word that can spark curiosity and enhance your email open rates. Whether you're a freelancer or just starting your journey in copywriting, this episode is packed with wisdom that you won't want to miss. So, let's dive in and learn from Scott's wealth of experience!
00:00 - 01:17 - Introduction
02:02 - 02:39 - Scott's Background
06:21 - 07:32 - The Importance of Positioning
13:01 - 14:04 - Writing for Clarity
19:45 - 20:48 - Key Elements of Successful Copy
23:22 - 24:49 - Mastering Sales and Communication
29:09 - 30:28 - Email Newsletters and Open Rates
35:11 - 36:24 - Building Trust Through Consistency
36:38 - 39:30 - The Power of Value and Open Loops
42:07 - 43:02 - Storytelling in Marketing
47:09 - 49:07 - The Four-Letter Word for Curiosity
50:22 - 50:23 - Conclusion
Key Takeaways from the Episode:
- The Importance of Positioning: Understanding your market and positioning your offer effectively is crucial. The right message at the right time can make all the difference in capturing attention and driving sales.
- Crafting Compelling Headlines: Your headline is your first impression. Make it useful, unique, urgent, and ultra-specific to spark curiosity and encourage opens. Remember, a great headline can significantly impact your email open rates!
- Consistency is Key: Building trust takes time. Regularly engaging with your audience through valuable content—whether it’s emails, social media posts, or newsletters—will help you establish credibility and foster long-term relationships.
In a world where AI is becoming more prevalent, remember that the human touch—empathy, storytelling, and genuine connection—will always set you apart.
𝐀𝐛𝐨𝐮𝐭 𝐭𝐡𝐞 Guest: Steve Brossman
Scott Bywater is a seasoned copywriter with over 20 years of experience, having worked with prominent direct marketers in Australia and around the globe. His journey began unexpectedly with a hair salon at the age of 24, but his passion for writing and personal development, which started at 17, led him to the world of copywriting. Scott has crafted compelling copy for various industries, including a memorable stint writing in Donald Trump's voice.
Throughout his career, he has mastered the art of building trust through words, emphasizing the importance of empathy and understanding customer needs. Scott believes that effective copywriting is not just about writing; it's about strategizing and building a business. He advocates for the use of AI as a tool for enhancing creativity rather than replacing the human touch in writing.
Scott's insights into curiosity-driven headlines and the power of storytelling have made him a sought-after expert in the field. He continues to inspire others with his dedication to consistency and resilience, proving that success in copywriting is a journey of continuous learning and adaptation.
Website & Social Media Links:
- Websites: https://www.copywritingthatsells.com.au/
- Facebook: https://www.facebook.com/profile.php?id=100068908269914
- LinkedIn:https://www.linkedin.com/in/scottbywatercopywriter/
𝐀𝐛𝐨𝐮𝐭 𝐭𝐡𝐞 𝐇𝐨𝐬𝐭: 𝐃𝐫. 𝐏𝐫𝐢𝐲𝐚 𝐉𝐚𝐠𝐚𝐧𝐚𝐭𝐡𝐚𝐧
Dr. Priya is the founder of 𝐏𝐢𝐯𝐨𝐭 𝟐 𝐓𝐡𝐫𝐢𝐯𝐞 and 𝐜𝐫𝐞𝐚𝐭𝐨𝐫 𝐨𝐟 𝐭𝐡𝐞 𝐏𝐎𝐖𝐄𝐑 𝐏𝐈𝐕𝐎𝐓™ 𝐅𝐫𝐚𝐦𝐞𝐰𝐨𝐫𝐤. Her mission is to empower entrepreneurs with strategies that combine 𝐂𝐑𝐌, 𝐚𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧, 𝐚𝐧𝐝 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 to achieve sustainable business growth.
𝐂𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐃𝐫. 𝐏𝐫𝐢𝐲𝐚 𝐉𝐚𝐠𝐚𝐧𝐚𝐭𝐡𝐚𝐧:
- Email: team@pivot2thrive.com.au
- Websites: https://pivot2thrive.com.au/links
- LinkedIn: https://www.linkedin.com/in/priyajaganathan/
- Instagram: https://www.instagram.com/drpriyajaganathan/
- Facebook: https://www.facebook.com/pivottothrive/
𝐄𝐱𝐩𝐥𝐨𝐫𝐞 𝐌𝐨𝐫𝐞 𝐑𝐞𝐬𝐨𝐮𝐫𝐜𝐞𝐬:
- 𝐓𝐚𝐤𝐞 𝐭𝐡𝐞 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐀𝐬𝐬𝐞𝐬𝐬𝐦𝐞𝐧𝐭 𝐐𝐮𝐢𝐳: Quickly evaluate your business needs and discover areas for growth.
- 𝐁𝐨𝐨𝐤 𝐚 𝐃𝐞𝐦𝐨 𝐂𝐚𝐥𝐥: Get a firsthand look at our services in action.
- 𝐒𝐜𝐡𝐞𝐝𝐮𝐥𝐞 𝐚 𝐏𝐎𝐖𝐄𝐑 𝐏𝐈𝐕𝐎𝐓 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐇𝐨𝐮𝐫: Work directly with Dr. Priya to tackle your business challenges.
- 𝐅𝐢𝐥𝐥 𝐎𝐮𝐭 𝐭𝐡𝐞 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐀𝐬𝐬𝐞𝐬𝐬𝐦𝐞𝐧𝐭 𝐅𝐨𝐫𝐦: Receive tailored insights and recommendations for your business.
Tune in now for inspiration and practical wisdom to carry into 2025.

Tuesday Jan 21, 2025
Tuesday Jan 21, 2025
Welcome to another exciting episode of the Pivot to Thrive podcast! Today, we have a special guest, Steve Brossman, who has an incredible journey from aspiring Olympian to successful entrepreneur and podcasting expert. In just 10 months, Steve transformed his life through podcast guesting, achieving six-figure income and helping others do the same. He shares valuable insights on the importance of building relationships in podcasting, the art and science of being a compelling guest, and how to leverage opportunities for long-term success. Plus, we’ll dive into the future of podcasting, the impact of AI, and the significance of authenticity in connecting with audiences. So, get ready to be inspired and learn how to elevate your podcasting game!
00:00 - 00:46 - Guest Introduction
00:46 - 02:12 - Steve's Journey
04:01 - 05:10 - Discovering Podcast Guesting
05:49 - 07:19 - The Importance of Value in Outreach
07:38 - 9:00 - The Three Relationships in Podcasting
09:44 - 10:11 - Engaging the Audience
10:12 - 11:27 - Success Stories
13:04 - 14:09 - Podcasting as an Opportunity
20:53 - 21:38 - Starting with Podcast Guesting
22:32 - 24:26 - The Future of Podcasting and AI
28:20 - 29:33 - Challenges in Podcasting
32:35 - 33:03 - Selling Equals Serving
33:22 - 37:03 - The Cigarette Butt Story
37:55 - 39:04 - Closing Remarks
39:28 - 39:45 - Conclusion
Key Takeaways from the Episode:
- The Art of Pod Guesting: Learn how to approach podcast hosts with value-driven pitches that resonate with their audience.
- Building Relationships: Discover the importance of nurturing relationships with podcast hosts and their listeners for long-term success.
- Authenticity Over Perfection: Embrace your unique personality and imperfections to create a genuine connection with your audience.
📚 Exclusive Offer:
As a special gift for our listeners, Steve is offering his "Back Pocket Guide to the Art and Science of Becoming a Six-Figure Podcast Guest." This guide is packed with actionable tips and video training to help you kickstart your podcasting journey. Download it here!
𝐀𝐛𝐨𝐮𝐭 𝐭𝐡𝐞 Guest: Steve Brossman
Steve’s Life and Business...is geared towards helping people EXCEED their own personal and professional expectations.
Despite being born with ‘bent’ legs and never winning an athletics championship at school Steve set a plan to win his final race in his last High School year.
Using the 6 principles he wrote about in his book EXCEED he succeeded and within 2 years went on to become a National Track Champion.
After crushing 3 discs in his back while training for the Olympics, he fell in love with the fitness industry while doing rehab. Several years later he was the first Non-American to be awarded International Fitness Instructor.
Nothing pains Steve more than seeing people needlessly wasting their own potential.
With a variety of tools, resources and training delivered with boundless energy and passion Steve is driven to help people create Clarity of PURPOSE, increase their own Personal PERFORMANCE and achieve Sustainable PROSPERITY.
Website & Social Media Links:
- Websites:https://stevebrossman.com/
- Facebook: https://www.facebook.com/stevebrossman/
- LinkedIn:https://www.linkedin.com/in/stevebrossman/
𝐀𝐛𝐨𝐮𝐭 𝐭𝐡𝐞 𝐇𝐨𝐬𝐭: 𝐃𝐫. 𝐏𝐫𝐢𝐲𝐚 𝐉𝐚𝐠𝐚𝐧𝐚𝐭𝐡𝐚𝐧
Dr. Priya is the founder of 𝐏𝐢𝐯𝐨𝐭 𝟐 𝐓𝐡𝐫𝐢𝐯𝐞 and 𝐜𝐫𝐞𝐚𝐭𝐨𝐫 𝐨𝐟 𝐭𝐡𝐞 𝐏𝐎𝐖𝐄𝐑 𝐏𝐈𝐕𝐎𝐓™ 𝐅𝐫𝐚𝐦𝐞𝐰𝐨𝐫𝐤. Her mission is to empower entrepreneurs with strategies that combine 𝐂𝐑𝐌, 𝐚𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧, 𝐚𝐧𝐝 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 to achieve sustainable business growth.
𝐂𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐃𝐫. 𝐏𝐫𝐢𝐲𝐚 𝐉𝐚𝐠𝐚𝐧𝐚𝐭𝐡𝐚𝐧:
- Email: team@pivot2thrive.com.au
- Websites: https://pivot2thrive.com.au/links
- LinkedIn: https://www.linkedin.com/in/priyajaganathan/
- Instagram: https://www.instagram.com/drpriyajaganathan/
- Facebook: https://www.facebook.com/pivottothrive/
𝐄𝐱𝐩𝐥𝐨𝐫𝐞 𝐌𝐨𝐫𝐞 𝐑𝐞𝐬𝐨𝐮𝐫𝐜𝐞𝐬:
- 𝐓𝐚𝐤𝐞 𝐭𝐡𝐞 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐀𝐬𝐬𝐞𝐬𝐬𝐦𝐞𝐧𝐭 𝐐𝐮𝐢𝐳: Quickly evaluate your business needs and discover areas for growth.
- 𝐁𝐨𝐨𝐤 𝐚 𝐃𝐞𝐦𝐨 𝐂𝐚𝐥𝐥: Get a firsthand look at our services in action.
- 𝐒𝐜𝐡𝐞𝐝𝐮𝐥𝐞 𝐚 𝐏𝐎𝐖𝐄𝐑 𝐏𝐈𝐕𝐎𝐓 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐇𝐨𝐮𝐫: Work directly with Dr. Priya to tackle your business challenges.
- 𝐅𝐢𝐥𝐥 𝐎𝐮𝐭 𝐭𝐡𝐞 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐀𝐬𝐬𝐞𝐬𝐬𝐦𝐞𝐧𝐭 𝐅𝐨𝐫𝐦: Receive tailored insights and recommendations for your business.
Tune in now for inspiration and practical wisdom to carry into 2025.

Tuesday Jan 14, 2025
Episode 66 : Master Delegation: Hire and Manage Virtual Assistants in 2025
Tuesday Jan 14, 2025
Tuesday Jan 14, 2025
Welcome to today's podcast episode, where we dive into the essential strategies for business owners looking to scale their operations through effective delegation and virtual assistants (VAs). Join Dr. Priya Jagganathan, a digital product strategist and business automation expert, as she shares her insights on preparing for your first hire, managing your current VAs, and even scaling your business with multiple team members. Whether you're struggling to generate leads or feeling overwhelmed by daily tasks, this episode will provide you with actionable tips and a clear roadmap to enhance your productivity and drive growth. Get ready to unlock the art and science of delegation and discover how to make every dollar spent on a VA an investment in your business's success!
00:00 - 00:54 Introduction to the benefits of hiring VAs.
00:56 - 02:15 Dr. Priya Jagganathan introduces the podcast's focus on improving business operations.
02:17 - 03:44 The importance of delegation and empowering Indian women through her VA agency.
05:09 - 06:17 Checklist for hiring and managing VAs.
07:26 - 08:31 Identifying communication tools and preparing mentally for hiring.
09:30 - 10:39 Recruitment strategies for finding the right VA.
11:48 - 13:00 Maximizing VA efficiency through clear expectations.
20:34 - 21:44 Scaling with multiple VAs using project management tools.
22:48 - 24:27 Recap and invitation to download the checklist.
24:29 - 25:08 Closing remarks and resources for listeners.
𝐊𝐞𝐲 𝐓𝐚𝐤𝐞𝐚𝐰𝐚𝐲𝐬 𝐟𝐫𝐨𝐦 𝐓𝐡𝐢𝐬 𝐄𝐩𝐢𝐬𝐨𝐝𝐞:
1. Preparing for Your First Hire
- Task audit and budget setting
- Documenting job expectations
2. Recruitment Process
- Choosing platforms and screening candidates
- Finalizing contracts
3. Managing Existing VAs
- Evaluating performance and setting expectations
- Regular communication
4. Recognition and Motivation
- Importance of rewards and team culture
5. Scaling with Multiple VAs
- Assigning specialized roles and using project management tools
𝐀𝐛𝐨𝐮𝐭 𝐭𝐡𝐞 𝐇𝐨𝐬𝐭: 𝐃𝐫. 𝐏𝐫𝐢𝐲𝐚 𝐉𝐚𝐠𝐚𝐧𝐚𝐭𝐡𝐚𝐧
Dr. Priya is the founder of 𝐏𝐢𝐯𝐨𝐭 𝟐 𝐓𝐡𝐫𝐢𝐯𝐞 and 𝐜𝐫𝐞𝐚𝐭𝐨𝐫 𝐨𝐟 𝐭𝐡𝐞 𝐏𝐎𝐖𝐄𝐑 𝐏𝐈𝐕𝐎𝐓™ 𝐅𝐫𝐚𝐦𝐞𝐰𝐨𝐫𝐤. Her mission is to empower entrepreneurs with strategies that combine 𝐂𝐑𝐌, 𝐚𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧, 𝐚𝐧𝐝 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 to achieve sustainable business growth.
𝐂𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐃𝐫. 𝐏𝐫𝐢𝐲𝐚 𝐉𝐚𝐠𝐚𝐧𝐚𝐭𝐡𝐚𝐧:
- Email: team@pivot2thrive.com.au
- Websites: https://pivot2thrive.com.au/links
- LinkedIn: https://www.linkedin.com/in/priyajaganathan/
- Instagram: https://www.instagram.com/drpriyajaganathan/
- Facebook: https://www.facebook.com/pivottothrive/
𝐄𝐱𝐩𝐥𝐨𝐫𝐞 𝐌𝐨𝐫𝐞 𝐑𝐞𝐬𝐨𝐮𝐫𝐜𝐞𝐬:
- 𝐓𝐚𝐤𝐞 𝐭𝐡𝐞 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐀𝐬𝐬𝐞𝐬𝐬𝐦𝐞𝐧𝐭 𝐐𝐮𝐢𝐳: Quickly evaluate your business needs and discover areas for growth.
- 𝐁𝐨𝐨𝐤 𝐚 𝐃𝐞𝐦𝐨 𝐂𝐚𝐥𝐥: Get a firsthand look at our services in action.
- 𝐒𝐜𝐡𝐞𝐝𝐮𝐥𝐞 𝐚 𝐏𝐎𝐖𝐄𝐑 𝐏𝐈𝐕𝐎𝐓 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐇𝐨𝐮𝐫: Work directly with Dr. Priya to tackle your business challenges.
- 𝐅𝐢𝐥𝐥 𝐎𝐮𝐭 𝐭𝐡𝐞 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐀𝐬𝐬𝐞𝐬𝐬𝐦𝐞𝐧𝐭 𝐅𝐨𝐫𝐦: Receive tailored insights and recommendations for your business.
Tune in now for inspiration and practical wisdom to carry into 2025.

Tuesday Jan 07, 2025
Episode 65 : Time is Money: The Art of Delegation for Business Owners in 2025
Tuesday Jan 07, 2025
Tuesday Jan 07, 2025
Welcome to the first episode of 𝐏𝐢𝐯𝐨𝐭 𝟐 𝐓𝐡𝐫𝐢𝐯𝐞 𝐏𝐨𝐝𝐜𝐚𝐬𝐭 in 2025! I'm 𝐃𝐫. 𝐏𝐫𝐢𝐲𝐚 𝐉𝐚𝐠𝐚𝐧𝐚𝐭𝐡𝐚𝐧, your digital product strategist and business automation expert. Today, we're diving into a topic that resonates with every entrepreneur: the value of your time. Time is our most precious asset, and how we choose to spend it can define our success and happiness. In this episode, we'll explore the concept of ROTI—Return on Time Invested—and discuss the importance of delegation in building a successful business while maintaining a fulfilling life. If you're a business owner struggling to generate leads or feeling overwhelmed by mundane tasks, you're in the right place. Join me as we uncover actionable strategies to help you scale your business and make the most of your time in this New Year. Let's get started!
00:00 - 01:09 Introduction to time as a valuable asset and its impact on success.
01:09 - 03:07 Purpose of the podcast
03:08 - 04:17 Importance of time in achieving business success and personal fulfillment.
04:17 - 05:36 Introduction of ROTI (Return on Time Invested) and its significance in decision-making.
05:37 - 06:50 Focus on high-value activities and the 80-20 rule for maximizing results.
06:50 - 08:17 Common mistake of undervaluing time; need for delegation highlighted.
08:18 - 09:26 Emphasis on delegation and building a team for long-term success.
09:26 - 10:33 Insights on leadership training and freeing up time for core strengths.
10:33 - 11:47 Importance of creating a scalable business through delegation.
11:47 - 13:17 Practical tips for auditing time and hiring virtual assistants.
13:17 - 14:17 Speaker's mission to empower women through virtual assistant training.
14:17 - 15:35 Benefits of a one-stop agency for business needs; invitation for service-based businesses to reach out.
15:35 - 16:44 Upcoming episode on task delegation and maximizing virtual assistant potential.
16:45 - 18:05 Recap of the importance of using time wisely; New Year wishes for productivity.
18:05 - 18:19 Call to action for listeners to engage with the podcast and consider strategic pivots.
𝐊𝐞𝐲 𝐓𝐚𝐤𝐞𝐚𝐰𝐚𝐲𝐬 𝐟𝐫𝐨𝐦 𝐓𝐡𝐢𝐬 𝐄𝐩𝐢𝐬𝐨𝐝𝐞:
- The Value of Time
- Return on Time Investment (ROTI)
- Delegation and Teamwork
- Business Growth Strategies
- Time Management
- Practical Tips for Business Owners
- Building a Scalable Business
𝐀𝐛𝐨𝐮𝐭 𝐭𝐡𝐞 𝐇𝐨𝐬𝐭: 𝐃𝐫. 𝐏𝐫𝐢𝐲𝐚 𝐉𝐚𝐠𝐚𝐧𝐚𝐭𝐡𝐚𝐧
Dr. Priya is the founder of 𝐏𝐢𝐯𝐨𝐭 𝟐 𝐓𝐡𝐫𝐢𝐯𝐞 and 𝐜𝐫𝐞𝐚𝐭𝐨𝐫 𝐨𝐟 𝐭𝐡𝐞 𝐏𝐎𝐖𝐄𝐑 𝐏𝐈𝐕𝐎𝐓™ 𝐅𝐫𝐚𝐦𝐞𝐰𝐨𝐫𝐤. Her mission is to empower entrepreneurs with strategies that combine 𝐂𝐑𝐌, 𝐚𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧, 𝐚𝐧𝐝 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 to achieve sustainable business growth.
𝐂𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐃𝐫. 𝐏𝐫𝐢𝐲𝐚 𝐉𝐚𝐠𝐚𝐧𝐚𝐭𝐡𝐚𝐧:
- Email: team@pivot2thrive.com.au
- Websites: https://pivot2thrive.com.au/links
- LinkedIn: https://www.linkedin.com/in/priyajaganathan/
- Instagram: https://www.instagram.com/drpriyajaganathan/
- Facebook: https://www.facebook.com/pivottothrive/
𝐄𝐱𝐩𝐥𝐨𝐫𝐞 𝐌𝐨𝐫𝐞 𝐑𝐞𝐬𝐨𝐮𝐫𝐜𝐞𝐬:
- 𝐓𝐚𝐤𝐞 𝐭𝐡𝐞 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐀𝐬𝐬𝐞𝐬𝐬𝐦𝐞𝐧𝐭 𝐐𝐮𝐢𝐳: Quickly evaluate your business needs and discover areas for growth.
- 𝐁𝐨𝐨𝐤 𝐚 𝐃𝐞𝐦𝐨 𝐂𝐚𝐥𝐥: Get a firsthand look at our services in action.
- 𝐒𝐜𝐡𝐞𝐝𝐮𝐥𝐞 𝐚 𝐏𝐎𝐖𝐄𝐑 𝐏𝐈𝐕𝐎𝐓 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐇𝐨𝐮𝐫: Work directly with Dr. Priya to tackle your business challenges.
- 𝐅𝐢𝐥𝐥 𝐎𝐮𝐭 𝐭𝐡𝐞 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐀𝐬𝐬𝐞𝐬𝐬𝐦𝐞𝐧𝐭 𝐅𝐨𝐫𝐦: Receive tailored insights and recommendations for your business.
Tune in now for inspiration and practical wisdom to carry into 2025.